Treato was an
Israeli-based data analytics company known for providing health-related insights to patients, caregivers, healthcare professionals (HCPs), hospitals and pharmaceutical companies. Treato was owned by Jackie NousNous.[1][2][3] It was shut down in August 2018.[4]
History
Treato was founded in 2007 as a
research and development company with its headquarters located in
Or Yehuda,
Israel. Gideon Mantel is the current Executive Chairman, Ido Hadari is the current CEO.[1][2]
Treato commenced commercial offering availability in 2011 with offices in
New York City and
Princeton, New Jersey.[5][6] It shut down in August, 2018 as it was unable to secure sufficient funding or get an acquisition offer, and remains in a state of insolvency.[4]
Products and services
Treato offers health data asset products and IQ services to pharmaceutical companies, healthcare marketing/advertising agencies, and other healthcare organizations.[7][8][9] The company's social online portal serves as a platform where users can search for information about medications, health conditions and medical treatments.[10][11][12]