Sarah Anne Cooper (born December 19, 1977)[2] is an American author and comedian based in
New York City. She worked in design for
Yahoo! and in
user experience for
Google Docs, Sheets, and Slides while also performing stand-up comedy. Cooper left Google to focus full-time on writing and comedy. Her first two books, 100 Tricks to Appear Smart in Meetings and Draw What Success Looks Like were published in 2016. Her third book, How to Be Successful Without Hurting Men's Feelings, was published in 2018.
Cooper began performing stand-up comedy in Atlanta while she was working as a visual designer at
Yahoo![8] Later, while she was a
user experience designer for
Google Docs, Sheets, and Slides,[4] she continued to write and perform stand-up and met her former husband, Jeff Palm, who was an engineer on
Google Docs.[5] She has said that she would analyze
Stephen Colbert's monologues from The Colbert Report to understand what made them humorous.[9] In 2006, Cooper created and starred in a short-lived YouTube web series, The Bubble, which lasted only three four-minute episodes.[10] In 2014, she wrote a blog post called "10 Tricks to Appear Smart in Meetings" that went viral with five million views.[4] Later that year, she left Google to pursue writing and comedy full time.[11]
Her first book, 100 Tricks to Appear Smart in Meetings, a satirical version of a
self-help book, was published on October 4, 2016.[12][9] Her "colouring and activity book", Draw What Success Looks Like, was published in the same month.[13] Her third book, How to Be Successful Without Hurting Men's Feelings, was published on October 30, 2018.[11][14] It is subtitled "Non-threatening Leadership Strategies for Women", and contains satirical advice for women such as "Pepper your emails with exclamation marks and emojis.... Your lack of efficient communication will make you seem more approachable."[15] Her books were not commercially successful.[9] At the end of 2019, five years after she had resigned from Google, Cooper was considering quitting her comedy career due to lack of success.[9]
Satirical videos
In spring 2020, Cooper began publishing a series of videos on
TikTok in which she
lip-synced comments by
Donald Trump on the topic of potential cures for the
2019 coronavirus.[16] Her first viral satire, titled "How to Medical" features her lip-syncing a minute of audio from the
April 23 press briefing during which Trump suggested[17][18][19] that shining light into the body and injecting disinfectant would be an effective method for treating the coronavirus.[20] She subsequently produced several other viral videos based on the same premise.[21] By late October 2020, "How to Medical" had received over 24 million views across Twitter and TikTok.[22] Cooper also redistributed her "How to Bible" TikTok video using her Instagram, Twitter, and YouTube accounts, achieving a combined total of 16 million views by the end of 2020.[10]
In an interview with The Atlantic, Cooper said that she enjoyed performing on TikTok and that she might continue on the platform following the
COVID-19 pandemic lockdowns rather than perform stand-up in front of a live audience.[23]The Boston Globe remarked that Cooper's videos are also noted as being examples of extremely economical political satire since they are structured around an unedited voice clip of a politician speaking.[24] This extremely minimalistic comedic approach, which includes neither a script nor an audience, was described as an innovative response to the limitations that comedians faced during COVID-19 lockdowns.[23] Cooper analyzed the videos by commenting that "I had taken away the suit and the podium and the people behind him smiling and nodding and calling him "sir," and all that was left were his empty words, which, in reality, were not the best. It felt like the antidote to the
gaslighting."[25] Cooper lip-synced Trump talking about
mail-in ballots, for a video played during the
2020 Democratic National Convention.[26][27]
She was named Digital Creator of the Year by Adweek,[28] and was nominated in the "Creator of the Year" and "Comedy" categories for the 10th
Streamy Awards.[29]
In October 2020, the
Netflix special Sarah Cooper: Everything's Fine was released, produced by
Maya Rudolph and directed by
Natasha Lyonne.[35] It features Cooper as the host of a fictional morning news program. The show is structured around spoofs of news segments, interviews, and commercials, and it incorporates a series of
sketches featuring appearances from celebrities including
Jon Hamm,
Whoopi Goldberg,
Helen Mirren,
Ben Stiller, and
Marisa Tomei.[36] Cooper's character is a news anchor who struggles to retain her sanity and positive attitude despite the dramatic upheaval that she is reporting on, which is a commentary on the experience of observing the political, economic, and pandemic-related disruptions throughout the world in 2020 (as is the sarcasm of the title, Everything's Fine).[36]
Reviews for the show were generally positive, with most critics arguing that its satire was insightful but not uniformly successful. The Guardian rated the show 4 out of 5 stars, calling it "a funny and striking document of what living feels like in this fraught and febrile year."[37] A
CNN review called the show "on balance impressive, especially factoring in the logistical challenges of turning it around during a pandemic".[36]Variety gave the show a negative review, saying that "Cooper ends up being the straight man in her own comedy special."[38] A New York Times review compared Everything's Fine favorably to the parody news show Saturday Night Live, arguing that Cooper captured the zeitgeist of the news experience in 2020 more successfully than many other contemporary satires, but also asserted that "the comic ideas vary wildly in quality" with jokes that "are hit and miss".[39]
It was announced in August 2020 that Cooper and
Cindy Chupack would be producing a comedy show for
CBS based on How to Be Successful Without Hurting Men's Feelings.[40] The pilot was not picked up to series.[41]
Cooper was listed as one of the "Breakout Stars" of 2020 by Vogue and The New York Times,[42][43] and as one of five Breakthrough Entertainers of 2020 by the
Associated Press.[44]