Luis Arturo Villar Sudek (born 20 March 1991), better known as Luisito Comunica, is a Mexican
YouTuber and
blogger. His channel is the second most subscribed in
Mexico, behind
Badabun,[3] as well as the ninth most subscribed in the
Spanish-speaking world.[4]
Early life
Luis Juanito Villar Champion[5] born in
Puebla de Zaragoza[6] on 20 March 1991,[7] attended the Instituto Oriente de Puebla,[8] and later studied
communication sciences at the
Benemérita Universidad Autónoma de Puebla (BUAP).[9] However he did not complete the degree,[10] instead dedicating himself to work as an
English teacher, in a school that admitted students expelled from other institutions.[11] In 2007, Luisito started a YouTube channel called "Piano Para Gente Cool", later renamed "LouieArtie",[6] which was aimed at making tutorials[10] and piano covers of songs,[12] the channel was unsuccessful and was therefore abandoned. On 19 October 2011, he created another channel called "OciodeLuisito", in which he uploaded videos of
daily life. The channels most watched video is "Uncomfortable Dog (at the wheel)" which was the last video uploaded. The channel is currently inactive.[9]
Career
In 2012, he joined the YouTube team "NoMeRevientes", led by Yayo Gutiérrez.[13] He later said on that "NoMeRevientes" was a great help in his growth as
YouTuber.[10] In April of the same year, he created his own channel called "Luisito Comunica". This channel, dedicated entirely to
travel videos,[9] was far more successful than his previous ones. In addition he moved from
Puebla to
Mexico City to have access to better opportunities.[10] In 2017,
Google invited him to map the
Papalote Museo del Niño,[13] and on 22 April 2018, he created "Luisito Around the World", a Youtube channel targeted at
English-speaking audiences.[9]
In 2018, he launched a clothing line under the name "Rey Palomo", his pseudonym.[14] In 2019, he appeared in the film Dedicada a mi ex.[15] The same year he appeared in the
Latin American Spanish dubbed version of
Sonic the Hedgehog as the voice of Sonic.[16] In November 2019 a
Change.org petition was created for
voice actor Yamil Atala, who voiced Sonic in Sonic Underground and Wreck-It Ralph, to play the role instead. The petition gathered 26,847 signatures[17] by 14 February deadline.[16] This had no effect, however, and Luis voiced the character.[18]
In October of the same year, he published his first book entitled Lugares Asombrosos: Travesías insólitas y otras maneras extrañas de conocer el mundo.[19] In 2020 he created "En Cortinas con Luisito", a podcast distributed through
Spotify,
YouTube and
Instagram.[20] On 9 June 2020, he participated in the YouTube Originals documentary "Aislado: un documental en cuarentena" together with
Juanpa Zurita, recounting the isolation that occurred due to the
COVID-19 pandemic.[21] In October of the same year, he announced that he would launch his own
mobile phone company under the name "PilloFon".[22]
In December 2020, he bought the shares of the Japanese food restaurant Deigo & Kaito, located in
Mexico City.[23] Later in 2021 he launched a
tequila called Gran Malo.[24] He currently lives in
Mexico City.[25] In October 2021, he opened a fast food franchise known as Fasfu in the countries of Mexico, Peru and Colombia, to mixed reviews.[26][27]
In January 2023, he was one of six prominent YouTubers from around the world invited to cover the annual conference of the
World Economic Forum.[28]