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Arjan Singh the author of Competitive Success [1] published by Forbes Books in 2024. [2]
He is an adjunct professor at the Cox School of Business at Southern Methodist University. [3] He was previously a lecturer of strategy at UC Irvine.
Singh developed the competitive success playbook which is the latest business war games methodology used by companies to stress test their strategies. [4] The methodology follows 9 steps and is used by business school students to build strategies. [5]
Competitive Success, Forbes Books, 2024
‘Using Competitive Intelligence to reduce Competitive Risks’, Life Science Leader, 2020
‘Using War Games to predict competitors moves,’ Life Science Leader, 2019 [6]
'Collecting Competitive Intelligence at Conferences’, Life Science Leader, 2019 [7]
‘Best Practices in Managing Competitive Intelligence Research: For Pharmaceutical and Biotechnology Managers’, Book Co-author, 2016
‘A Roadmap for ensuring CI success’, Co-author of chapter in SCIPs Starting a CI function Book, 2008
‘How to execute a tradeshow intelligence plan’, Co-author of chapter in SCIP’s Tradeshow Intelligence Book, 2007
‘From Stick Fetchers to World Class-a world-wide survey of corporate intelligence programs’, Co-author, published by Fuld & Company 2007
‘Benchmark your CI capabilities using a self diagnosis framework’, Co-author with Andrew Beurschgens, Competitive Intelligence Magazine, Jan – Feb 2006
‘Intelligence Software Report’ , Editor / Co-author, published by Fuld & Company, 2003 - 2006