The Direct Marketing Association of South Africa (DMASA) is a Section 21 Company [1] and self-regulatory organization empowered by law to ensure that direct marketers adhere to a strict code of practice, and to protect the rights of consumers when buying from direct marketing organisations. [2]
The DMA's website carries a national opt-out database where, [3] once registered, users will not be contacted by any member companies of the DMA. [2]