Maslatón was born on 19 December 1958 in Buenos Aires to a family of
Syrian Jews active in the textile business.[9] All his grandparents came from
Damascus, except for his paternal grandmother, who was from
İzmir. He studied at the
University of Buenos AiresFaculty of Law, where he became politically active.[10]
Political career
In 1983, he founded
Unión para la Apertura Universitaria[11][12][13] which won the
students' union elections in the Faculty of Law in 1987, 1988 and 1989. He has been described as the "Godfather of the new style and method of university politics".[12] In 1987, he was elected to the
City of Buenos AiresDeliberative Council for
Unión del Centro Democrático. He proposed reducing the number of members of the city legislature from 60 to 30.[14] He was a large shareholder of the online broker Patagon when it was sold in 2000, before the dotcom bubble crash, for 750 million dollars.[15][16]
Ahead of the
2023 general election, Maslatón announced his intention to run for president as part of the
La Libertad Avanza (LLA) coalition. He intended to dispute the coalition's nomination against Milei in the
PASO primaries.[7] On 20 January 2023, the coalition refused his request to contest the nomination. Maslatón then stood back from the contest and announced he would remain a member of LLA.[8]
Personal life
In June 2022 he was denied access to the Bagatelle Restaurant in Buenos Aires due to his On Cloudswift sneakers not being up to par with the restaurant's dress code, leading to the restaurant being
review bombed on Google Maps by his Twitter followers.[17][18][19]
He was kicked out from
Javier Milei's political entourage after going against his sister Karina and political consultant Carlos Kikuchi.[20]
During the
2022 FIFA World Cup in Qatar, Maslatón sought to attend as many matches possible while chronicling his trip on Twitter. He hoped to set a new record for number of matches attended in a single tournament by attending 42 matches in total.[24] He broke the previous record of 31 matches set by Thulani Ngcobo in the
2010 FIFA World Cup by attending his 32nd match between
Brazil and South Korea on December 5, 2022.[25]