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High-end fashion retailer
Bareezé
Industry Fashion high-end retailer Founded 1985; 39 years ago (1985 ) Founders
Seema Aziz Hamid Zaman Headquarters
Lahore ,
Pakistan Number of locations
450 (2016)
[1] Number of employees
5000 (2010)
Parent Sefam (Pvt.) Ltd
Bareezé is a Pakistani high-end fashion retailer which is based in
Lahore , Pakistan.
[2]
It has its operations in
Malaysia ,
United Arab Emirates , and the
United Kingdom . It was founded by Pakistani fashion designer and philanthropist
Seema Aziz .
[1]
[3]
History
Founded in 1985 in
Lahore by Hamid Zaman and
Seema Aziz .
[4]
[2] Its parent company is Sefam (Pvt.) Ltd.
Brands
Chinyere
[5]
Kayseria
Leisure Club
Minnie Minors (for children)
Super Squad
Rang Ja
Bareeze Man
[3]
[6]
Working Woman
Shahnameh
Bareeze Home Expressions
[3]
[6]
Mom 2 B (closed)
Urban Culture (closed)
Minitoes ( New Born )
The Fabric Store (TFS)
Network
Bareezé has 90 shops in Pakistan and four other countries:
India ,
Malaysia ,
United Arab Emirates and
United Kingdom . It also has a network of franchises.
[7] The company has nearly 5000 employees.
[2]
Council of Business Leaders
Bareezé co-founder Seema Aziz was chosen as a member to be on the Council of Business Leaders formed by the
Prime Minister of Pakistan ,
Imran Khan in October 2018.
[8]
References
^
a
b Isabel Sunnucks (16 January 2016).
"Why Pakistan's most successful businesswoman should be celebrated" . The Spectator (UK magazine) . Retrieved 15 March 2022 .
^
a
b
c
Fashioning A New Future For Pakistan , Elmira Bayrasli, Forbes.com website, 23 November 2010. Retrieved 15 March 2022
^
a
b
c
Be a man with Bareeze The Express Tribune (newspaper), Published 16 April 2014, Retrieved 15 March 2022
^ Dar, Atifa Arif; Alam, Asad (6 September 2020).
"Sefam (Private) Limited: A Credit Evaluation" . Asian Journal of Management Cases . 17 (2): 220–240.
doi :
10.1177/0972820120914515 – via CrossRef.
^
Twirling, swirling on the ramp Dawn (newspaper), Published 30 January 2011, Retrieved 15 March 2022
^
a
b Momina Sibtain (7 October 2013).
"Bareeze: Steering the mothership" . The Express Tribune (newspaper) . Retrieved 15 March 2022 .
^
"Pakistani Clothing Brand in USA" . Salai Shop . Retrieved 21 May 2024 .
^
PM (Prime Minister) forms Council of Business Leaders Dawn (newspaper), Published 5 October 2018, Retrieved 15 March 2022